By Dr. Kelly Austin, ND
Naturopathic Doctor, Women’s Health Specialist
Menopause brain is real—and if you’ve ever walked into a room and completely forgotten why or found yourself grasping for a word that’s right on the tip of your tongue, you’re not alone.
Many women in their 40s and 50s experience this kind of cognitive fuzziness, often referred to as “menopause brain.”
What is Menopause Brain?
“Menopause brain,” sometimes called anomic aphasia, means having trouble finding the right words—like forgetting names or common objects. For many women in midlife, it shows up as slower recall, more pauses when speaking, or trouble focusing and multitasking. While anomic aphasia is a medical term often linked to brain injury, similar symptoms can happen during perimenopause and menopause because of hormone changes—especially lower estrogen, which affects how the brain works.
Let’s be clear: it’s not in your head—it’s happening in your hormones.
Supporting Brain Health During Hormonal Transition
As a naturopathic doctor specializing in women’s health, I believe in practical, body-supportive approaches. When my patients ask how to stay sharp, focused, and energized through midlife, we focus on simple, daily rituals—and sometimes, smart supplementation.
One of my favorite supportive tools for this is ZipBOOM™. And the new Strawberry Lemonade flavor is over-the-top delicious!
Why I feel like ZipBOOM is a Must for Menopause Brain Fog
ZipBOOM is a clean, low-sugar (just 3g!) delicious drink mix designed to support:
- Mental clarity*
- Sustained, jitter-free energy*
- Brain and mood support*
It’s packed with purposeful ingredients that work synergistically to rapidly help you feel more mentally alert and emotionally grounded—without overstimulation.*
Why ZipBOOM Supports a Clearer Mind
Here’s a breakdown of what makes it such a great tool for tackling “menopause brain” and supporting cognitive wellness:
1. Bacopa + Ginkgo Biloba
Both Bacopa and Ginkgo are time-tested botanicals known to support cognitive function, especially memory and focus. These herbs may help improve mental clarity and word recall over time—key for busy, high-functioning women in midlife.*
2. Cordyceps, Lion’s Mane & Chaga Mushrooms
These adaptogenic mushrooms are known for supporting resilience, oxygen utilization, and brain health. Lion’s Mane, in particular, is studied for its potential to support cognitive function and nerve health—making it a great ally when focus and clarity feel off.*
3. CoQ10 (Coenzyme Q10)
This powerful nutrient helps your cells make energy by supporting your mitochondria—the parts of your cells that produce fuel. It’s especially helpful during hormone changes, which can leave you feeling tired or mentally foggy.*
4. Caffeine + Beet Root
We use a moderate dose of caffeine to give you that clean, quick lift—perfect for mornings, workouts, or midday slumps. But we didn’t stop there.
We paired it with beet root, a powerhouse superfood known to naturally support circulation, stamina, and nitric oxide production. That means more oxygen to your muscles, better endurance, and a steady energy that helps you go longer without the crash.*
Caffeine = Fast, focused energy
Beet Root = Flow, endurance, and stamina
5. B Vitamins for Brain & Mood Support
B vitamins help convert food into energy and support the nervous system. They’re especially important during times of stress and transition—and many women benefit from replenishing them in perimenopause.
And these are just a few of the incredible ingredients in ZipBOOM! It’s hard to find a drink that tastes good and has even a few of these ingredients in it, let alone all of them and more! When I read the ingredients on this product, I had to pick my jaw up off the floor! I of course assumed that if it has this much good stuff, then it had to taste bad. I was fully prepared to experience a mouth full of musty, dirty earth, vitamins and mushrooms, but to my complete surprise it was amazing. Not ok, but WOW good! So, it makes taking care of yourself and your mind easier when you crave the taste!
Real Talk: You’re Not “Losing It”
This stage of life is full of change—but it’s also full of power. If you’re feeling foggy, fatigued, or forgetful, know that it’s normal—and also manageable. You don’t need to overhaul your life, just support your body better.
ZipBOOM is not a treatment or cure for anomic aphasia or any medical condition. But it can be a helpful addition to a healthy lifestyle focused on hydration, movement, sleep, and nutrition.
Final Thoughts
You deserve to feel sharp, clear, and confident in your 40s and beyond. With the right support, you can thrive through this transition—and emerge even stronger. I encourage you to explore natural tools like ZipBOOM that align with your body’s needs and help you stay focused, energized, and empowered.
To your clarity and confidence,
Dr. Kelly Austin, ND
Naturopathic Doctor & Midlife Wellness Advocate
